Committed to the intention of integrating each aspect into the general narrative, we modified the corporate logo and color. As far as the first one goes, we favored a neutral typography, simpler and more readable. When it came to color, we were inspired by Malababa’s distinctive material: leather. We opted for a basic nude that blends organically and is comfortable to look at. Serving as culmination, we conceived new bags in which to take the product from the stores (so special that, we hope, wil become iconic). Self-mountable boxes (to save space at outlets) complete our 360 contribution.